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Magnusson & Co

MARKETING, BRAND AND DELIVERY

Social Proof for Construction Businesses: Leveraging Your Industry Awards

BY KIRSTEN MAGNUSSON

It’s awards season for the New Zealand construction industry, and if you’re lucky enough to be a nominee or a winner, then now is the time to tell your network all about it. In this challenging market, standing out is crucial for winning high-quality contracts and building a solid reputation.

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Marketing your construction business in a downturn

BY KIRSTEN MAGNUSSON

The New Zealand building and construction industry is facing challenging times, but it doesn’t have to be all doom and gloom. In a downturn, you can leverage your marketing to maintain and even grow your business by focusing on a few key strategies. 

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Cost-effective marketing tactics for New Zealand construction businesses

BY KIRSTEN MAGNUSSON

Given the current challenges in the New Zealand construction industry, marketing your business during a downturn can seem daunting. The good news is that marketing doesn’t have to be expensive. Here are some cost-effective tactics to help your construction business thrive, even in tough times.

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